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Sky Bet is a market leader in the UK for sports betting and casino. Through their website they have two options available for lottery bettors - firstly, betting on the Irish Lotto and 49’s Lotto, then the new product of Sky Lotto which is a free lotto that allows players to win £250,000 or boost their winnings to £1,000,000 by staking £0.50.
Sky Bet has two immensely popular free to play games with a chance to win big. Firstly, Super 6, this is where you predict the scores in six football games, if you predict correctly you win £250,000. Secondly, Fantasy Football League, this is where you trade players for the duration of the season with the overall winner bagging £50,000. Now, Sky Bet are attempting a foray into the world of lottery by offering something similar - select six numbers with a chance of winning £250,000. All this for FREE!
How Can Sky Bet Afford to Give Away Money for Free?
Super 6, Fantasy Football and now Sky Lotto are what’s known as ‘acquisition and retention tools’ - this means that although Sky Bet will be losing money on these particular games they attract enough new customers to Sky Bet to pay for itself. Super 6 is trying to get more users to place bets on football through Sky Bet, Sky Lotto is trying to get more users to play scratchcards and slot games.
What Are The Prizes?
Naturally, you’ll be thinking that if Sky Lotto are giving away money for free then the odds of winning must be miniscule?
Sky Lotto is based on a 6/49 lotto format - this means to win you must match 6 balls out of 49 available to win the jackpot. Sky Lotto have also introduced a bonus ball into their system to give extra prize tiers (e.g 3 + bonus ball). See prize structure below:
Sky Lotto is ranked #1 out of 1 free lotteries reviewed